Magazine_ML ebook

Understanding machine learning for fraud prevention

Ad fraud is constantly evolving to avoid detection. Utilising sophisticated machine learning is the only way to stop fraud before fraudsters get paid.

Download your free copy of our eBook to learn about:

  • Zero day and the evolution of ad fraud
  • Why machine learning should be part of your ad fraud defence
  • The importance of utilising machine learning in fraud prevention
  • The four essential elements that drive machine learning success

Download your eBook

What you will learn from this eBook

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Understand how ad fraud has evolved into sophisticated criminal syndicates

From individuals exploiting loopholes in a juvenile advertising ecosystem to sophisticated players stealing approximately $19 billion in 2018.

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Why solutions that don't use ML can't address zero day fraud

Fraud is constantly evolving to avoid detection, so a reactive approach relying on blacklists and rules will not help you block new fraud tactics.

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How using machine learning allows you to surgically remove fraud

Machine learning allows anti-fraud solutions to analyse trillions of data points, enabling precision blocking of only invalid traffic.

Download your eBook

Magazine_ML ebook

Understanding machine learning for fraud prevention

Ad fraud is constantly evolving to avoid detection. Utilising sophisticated machine learning is the only way to stop fraud before fraudsters get paid.

Download your free copy of our eBook to learn about:

  • Zero day and the evolution of ad fraud
  • Why machine learning should be part of your ad fraud defence
  • The importance of utilising machine learning in fraud prevention
  • The four essential elements that drive machine learning success